University of Wisconsin–Madison

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Trademark and Licensing Officer

Job Group: Communications and Marketing
Job Subgroup: Marketing
Salary Range (Annual): 26: $77,100-157,630
Employee Category: Academic Staff
Job Code: CM088
  • Job Summary:
    Directs the University's Trademark Licensing Program. Represents and proactively educates internal and external university constituents on licensing and trademark policies, procedures, and matters. Leads the Office of Licensing & Trademarks Team and office administrative functions.
  • Job Responsibilities:
    • Leads and develops strategies for and executes licensing and trademarks program designed to increase relationships with licensees and retail buyers with royalty growth potential
    • Provides highest level of operational leadership and coordination of assigned staff members to define licensing and trademarks methodologies and standards; provides direction and guidance on high-priority projects/initiatives
    • Establishes short-term business plans and long-term operational objectives, including managing project timelines/deliverables and developing resource plans for multi-project/multi-phase licensing and trademarks initiatives
    • Manages high-level assignments and allocation of licensing and trademarks resources, including negotiating and coordinating initiatives that involve staff in other departments/areas/teams; may coordinate large-scale licensing and trademarks projects with wide audiences in support of successful partnerships
    • Makes budgetary recommendations/proposals based on resource needs and ensures cost containment
    • Researches and stays up-to-date on new industry licensing and retail standards, business processes, trademark law, and best practices; responsible for the implementation of new protocols/procedures to address business needs
    • Works collaboratively with other committees and leaders across departments in recommending standards, best practices, and related policies/procedures
    • Prepares management reports and summaries for senior administration, executive, steering, and advisory committees; acts as advisor to executive committees; serves on various university committees, communities of practice, and task forces related to licensing and trademarks
  • Education:
    Bachelor's Degree Preferred Minimum
  • FLSA Status:
    Exempt
  • Institution Job:
    No
  • Required Supervisory Duty of at Least 2.0 Full-Time Equivalent (FTE) Employees:
    No
  • Employee Category:
    Academic Staff
  • Scaled Job:
    No
  • Salary Range (Annual):
    26: $77,100-157,630
  • Job Code:
    CM088: Trademark and Licensing Officer
  • Link directly to this job title: https://hr.wisc.edu/standard-job-descriptions/?q=CM088

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